Marketing support
Keep your website and marketing moving forward.
Ongoing marketing tied to your website, on a plan we agree on together.
We help you watch the dials
What we help with
Keep doing the useful stuff.
Marketing rarely fails because a business never had an idea. It usually stalls because everyone got busy: the events page still showing last March, the blog that stopped in 2021, the review request nobody ever sends. We keep the website, content, reviews, campaigns, and reporting moving, at a pace that fits your business. Some of it is a one-time fix, some is steady ongoing work, and we agree on scope and who does what before we start.
Ongoing
Website content updates
New pages, fresh copy, events, staff changes, and posts, handled without a ticket queue or a new vendor to brief.
Per campaign or ongoing
Email campaigns
Newsletters and announcements that look right, reach the right list, and link back to useful pages.
Ongoing, with specialists
Social media support
Planning and posting support, coordinated with specialists where the work calls for it.
Coordinated
Paid campaign support
Landing pages, tracking, and coordination with the people running your ads.
Ongoing
Review requests
A steady flow of real customer feedback with Review Loops.
Monthly, quarterly, or yearly
Analytics & reporting
Simple reports on visitors, sources, and campaigns, so you can decide what to do next.
Search visibility
Help people find and understand your business.
Search engines and AI systems need clear, accurate, readable information to understand your business. We focus on three fundamentals we can actually control:
- Technical SEO: titles, descriptions, headings, speed, and pages search engines can index
- Structured data: your business details in a format Google, Bing, and AI tools read directly
- Content clarity: plain answers to the questions your customers actually ask
No one can honestly promise first-place rankings or a mention in an AI answer. We make your site clear, accurate, and well built, which is what those systems look for.
The video above: AI search, explained by AI
Analytics
Numbers you can act on.
Sites we host include your own simple analytics, built right in: visitors, pageviews, where people came from (including campaign links), the devices they use, and which links people click on their way out. It lives in your dashboard, the data stays on your own site, and it can email you a recap every month, quarter, or year.
It runs happily alongside Google Analytics, and most of our clients keep both. Google goes deeper; ours gives you the trend at a glance without leaving your site, and a history that stays yours no matter what Google decides to do with its free tools later on.
We use the numbers to decide what to improve next, not to bury you in charts.
Useful beats impressive.
— the workshop rule
Questions
Straight answers.
Ask us anything that isn’t covered here.
What does marketing support include?
Website content updates, email campaigns, social media support, paid campaign support, review requests with Review Loops, and analytics and reporting. Some of it is a one-time fix and some is steady ongoing work, at a pace that fits your business.
Do you work with other marketing specialists?
Yes. We coordinate the website, content, and specialist support around an agreed plan, and we agree on scope and who does what before we start.
Can you get us to the top of Google or into AI answers?
Nobody can promise first place on Google or a mention in an AI answer. We focus on what we can control: technical SEO, structured data, and content that plainly answers the questions your customers ask.
What reporting do we get?
Sites we host include simple analytics built in: visitors, pageviews, where people came from, the devices they use, and the links they click on the way out. It can email you a recap every month, quarter, or year, and it runs alongside Google Analytics.
Let's keep things moving.
Tell us what you're doing now, what's working, and what isn't. We'll suggest a plan and the right mix of help.
